Google Analytics can help you grow your business through intelligent data collection and analysis. Google is one of the most powerful tools in the world for understanding your customers. You can use this data to improve your website and marketing, predict customer behaviour, and even run experiments on new ideas.
You can create a free account here – https://analytics.google.com/
If you’d like to learn more about Google Analytics check out Google Academy Training here – https://analytics.google.com/analytics/academy/course/6
Then follow the steps on your chosen website builder or Content Management System (CMS) to add the tracking code to your website.