Consistent branding helps customers identify you across all digital platforms from website to email and social media. A logo identifies and distinguishes you.
Sketch ideas based on your descriptive words. Don’t put any pressure on yourself to be artistic, this is a brainstorming exercise. There are free design platforms like Canva to test out your sketches before settling on a logo design.
Once you’ve chosen one that works well, export it as a PDF file and send it off to a professional designer. Several freelancing websites will do this cost-effectively.